The Challenge
The challenge was to promote a impact protection technology for extreme sports in the US market through branding and an explainer video.
The challenge was to promote a impact protection technology for extreme sports in the US market through branding and an explainer video.
The Solution
The solution was to adopt a futuristic approach that would create visually compelling content to effectively communicate the product's capabilities and features.
The solution was to adopt a futuristic approach that would create visually compelling content to effectively communicate the product's capabilities and features.
My role
Art Direction / Visual Design
Art Direction / Visual Design
